Happy 2014! We’re only a few weeks into the new year, but there’s lots going on.
Job Opening: Consulting Director, Product Management at SiriusDecisions
SiriusDecisions is growing and further strengthen our expanding consulting team, we’re looking for a consulting director who is focused on Product Management in b-to-b organizations. If you’re interested, or know someone who might be, view the job posting and apply on LinkedIn (the job posting is also on our web site).
Finding Your Product Market Fit: Jeff Bussgang at the Boston Product Management Association
I was lucky enough to be in Boston last week for the Boston Product Management Association‘s annual kick-off. It was a fantastic event, headlined by a great presentation by Jeff Bussgang, general partner at Flybridge Capital Partners and senior lecturer at Harvard Business School. The presentation — Finding Your Product Market Fit — was a great overview of some important concepts that are impacting product management. If you’re not familiar with concepts like customer development and Lean Startup, it’s definitely worth taking a look at the slides (1.1MB PDF).
I tried to capture some of the good quotes from the talk and tweet them out:
According to @bussgang, waterfall is the “dinosaur” way of building products. #BPMA #prodmgmt
— Jeff Lash (@jefflash) January 17, 2014
In a startup, the VP of #prodmgmt is the most important member of the exec team. – @bussgang #BPMA
— Jeff Lash (@jefflash) January 17, 2014
VCs don’t read business plans; they ask what tests you have run and what the results were. – @bussgang #BPMA
— Jeff Lash (@jefflash) January 17, 2014
Product managers today need to have design skills – @bussgang #BPMA #prodmgmt #ux
— Jeff Lash (@jefflash) January 17, 2014
You can do rapid deployment and releases, but you still need to first define personas, strategy, needs, goals – @bussman #BPMA #prodmgmt
— Jeff Lash (@jefflash) January 17, 2014
ProductCamps for 2014
If you’re not familiar with ProductCamps, they are free “un-conferences†organized at a grassroots level. Instead of traditional conferences, where the schedule and speakers are selected by a small group and announced in advance, at a ProductCamp, all of the attendees (or, technically, â€participantsâ€) show up the morning of and vote on what sessions they’d like to see on the schedule. Sound a bit strange? Well, it is, but they’re great fun, and they are fantastic opportunities to “talk shop,†learn from and network with others in the product management community.
Each ProductCamp is organized locally, and the schedule is already starting to fill up for 2014. Check the schedule on ProductCamp.org to see if there’s one near where you are. (If not, maybe you want to organize your own?).
I’ll be at a few of them in the coming months, including:
- ProductCamp Austin: February 15, 2014
- ProductCamp Vancouver: March 8, 2014
- ProductCamp St. Louis: March 9, 2014 (which I’m helping to organize)
Will you be there? Let me know. It’s always good to put a face with an email address / Twitter handle. I’m looking forward to meeting a lot of new faces and connecting with some old friends.
What’s Hot on Twitter
Here are a few of my tweets which have generated the most interest over the past few weeks; to get these in real-time, follow me at @jefflash:
Three ways that #marketing can better align with #agile #prodmgmt: http://t.co/htSevYpu6J
— Jeff Lash (@jefflash) January 3, 2014
Is Your Business Model A Good Fit For #Agile? [JL: Very interesting perspective I haven’t heard before] http://t.co/GMcjPtc6Qp
— Jeff Lash (@jefflash) January 9, 2014
The Three Pillars of Building Great Products by @ttorres; good discussions in the comments, too http://t.co/ZTCBHv3eoh #prodmgmt
— Jeff Lash (@jefflash) January 13, 2014
Instead of encouraging “failure” we should be encouraging “experimentation” http://t.co/v0VUGR4den #innovation
— Jeff Lash (@jefflash) January 14, 2014
A Marketer’s Guide to Behavioral Economics, a great read that combines my 2 main areas of geeky interest http://t.co/0mAZ1Jxvwv
— Jeff Lash (@jefflash) January 14, 2014